Service 06 · Digital Consulting · Mexico
Digital strategy before writing code.
Before investing in a website, branding, SEO or ads — clarity. We help you decide what to build, in what order and with what budget, so every dollar you invest adds to the same objective. No technology for trend's sake, no wasted spend.
70% of digital projects fail due to poor initial definition.
Paying the wrong freelancer, choosing Shopify when you need custom, spending on ads before having a converting product. The decisions that cost the most money aren't the code ones — they're the ones made before. A $1,200 USD consultation typically saves 5 to 10 times that amount in avoidable mistakes.
Strategic clarity
You know what to build and why. Every digital investment has a clear business case that your team and you understand.
Prioritized roadmap
30, 60 and 90-day plan. We start with what has the most impact for the least investment — not what looks most flashy.
Right stack
WordPress vs Shopify vs custom; CMS vs static; agency vs freelancer. Every decision with technical and business criteria.
Independence
We leave you a plan executable by any provider. We don't marry you to Cero Studio — you choose who implements.
Cases · In production
Strategy that becomes an operating system.
Clients where the roadmap was the most important thing. Diagnosis, priorities and technical architecture the internal team can operate.
Personal site for composer with works catalogue and high-fidelity audio player.
Catalog and online store for industrial maintenance products distributor.
Business portal with institutional presentation.
Specialized advisory in biosecurity, animal health, and poultry production optimization.
What's included
Business decisions before technical decisions.
A complete consulting engagement covers the decisions that matter in the first 90 days of your digital strategy:
Discovery workshop
Deep half-day session with your team: objectives, audiences, metrics and constraints.
Current digital audit
Honest diagnosis of your site, social media, ads and tools — what works and what doesn't.
30/60/90-day roadmap
Action plan prioritized by impact and effort, with owners and success metrics.
Tech stack
Justified recommendation of technologies, platforms and integrations you need.
Budgeting
Realistic costs per initiative: setup, monthly and total for the next 12 months.
Build vs. buy
Decision matrix: what to develop custom, what to buy SaaS, what to outsource.
KPIs + measurement
What metrics to track, in what tool and with what frequency to validate progress.
Executive summary
1-page document to present to partners, board or management team.
Process
From clarity to roadmap in 2 to 4 weeks.
01 · Week 1
Discovery
Workshop with your team, current digital audit, objectives and stakeholder mapping.
02 · Week 1–2
Analysis
Competitor review, market benchmark in Mexico and current stack evaluation.
03 · Week 2–3
Strategy
Roadmap construction, budgeting and build vs. buy matrix with your input.
04 · Week 3–4
Delivery
Executive plan presentation, document delivery and Q&A session for your team.
Frequently asked
What people ask the most.
How much does digital consulting cost in Mexico?
Half-day discovery workshop (4 hours) with roadmap deliverable: from $499 USD. Complete consulting with audit, roadmap, stack and oversight for 2–4 weeks: $1,200 to $3,000 USD by scope. If you then hire development or SEO with Cero Studio, the consulting cost is credited to the project.
What deliverables do I receive?
Digital roadmap PDF (30/60/90 days), justified stack recommendation, budgeting per initiative, build vs. buy matrix, KPI guidelines, recommended providers list (if applicable) and 1-page executive summary for your management team.
How long does the process take?
Discovery workshop: half day + 3 days for deliverable. Complete consulting: 2 to 4 weeks by scope. If the decision is urgent, we can compress to 1 week with daily focused sessions.
Do I need to have an internal tech team?
No. One of the questions we answer in the consulting is precisely "do I need an internal team or outsource?". We tell you what roles you really need, what you can outsource and how to evaluate providers. If you decide to execute yourself, we leave you a plan a freelancer or small team can follow without us.
Does this work for SMBs or only large companies?
Especially useful for SMBs and entrepreneurs. Large companies have internal areas that fulfill this function. SMBs typically lose a lot of money by deciding wrong technology, hiring the wrong freelancer or investing in marketing before having a product. A $1,200 USD consultation easily saves 5 to 10 times that amount in avoidable mistakes.
What happens after the consulting?
Three paths: (1) you execute internally with your team using our roadmap; (2) you hire Cero Studio to implement and the consulting cost is credited; (3) you hire monthly oversight where we supervise the implementation of another provider so it doesn't deviate from the plan. You choose based on budget and internal capacity.
Before investing in code, invest in clarity.
Discovery workshop from $499 USD. If we implement together afterwards, it's credited to the project.